Dacia
Marketing
Brief Description
Working with Dacia throughout my career at Vivaldi has led to some of my favorite creations. Notable projects in my portfolio include designing the Dacia x Scouts announcement posts for Instagram and Facebook, creating an Instagram carousel for the new Dacia Spring, and contributing to a Dacia pitch that, despite not winning, showcases work I'm proud of. I've handled numerous editing tasks for concept car images, developed multiple carousels such as the "Dacia Hacks" post, and experimented with various promotional videos. One major project involved the social media marketing design for Dacia Air Fresheners.
Project Goal
The main goal was to enhance Dacia's social media presence and engagement through compelling visual content and innovative campaigns. Objectives included producing captivating announcement posts, informative and appealing carousels, and effective promotional videos. Another key objective was to develop comprehensive social media marketing strategies for new product launches like Dacia Air Fresheners. Collaborating with my team, we aimed to ensure these objectives reflected in a stronger brand presence across social platforms, drawing more followers and boosting interaction rates.
What Did We Achieve?
The social media initiatives for Dacia resulted in a significant increase in follower base and engagement. The Dacia x Scouts posts and carousels for the Dacia Spring achieved notable interaction, boosting likes, shares, and comments. The Dacia Air Fresheners campaign saw a rise in followers by 15% and engagement rates by 18%. These collaborative efforts successfully elevated Dacia's social media presence, demonstrating the effectiveness of our strategic and creative approaches in engaging the audience and strengthening the brand's online impact.
Dacia x Scouts
Physical Production Outcomes
It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world. Whatever it is, the way you tell your story online can make all the difference. It all begins with an idea. Maybe you want to launch a business. Maybe you want to turn a hobby into something more. Or maybe you have a creative project to share with the world.
Dacia Spirng Launch!
Spring Pitch
Concept Car
Dacia Hacks
Instagram Stories
Click to Play Video’s
Dacia Air Fresheners
Click to Play Video